C4B · Social post guidelines · v1
One frame. One idea.
Every C4B post reads like a cinema poster: one headline, one image, the mark in the same corner every time.
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Logo
- Red mark on white, or white mark on red. Nothing else.
- Clear space on every side equals the width of the “4”.
- Minimum size: 64px wide on feed, 96px on reel covers.
- Never recolour the shadow, stretch, rotate or outline the mark.
02
Colour
Red carries the field. Cyan appears once per post, only on the number or the single word you want read first.
C4B Red
#FF1A1AFields, headlines on whiteProjector Cyan
#5CE1E6One word or the “4”Screen White
#FFFFFFGrounds, type on redHall Black
#201E1DStills, small text03
Type
- Headlines: heavy condensed caps, max 6 words.
- Kicker: small caps label, top-left, always.
- Body: one line under the headline, or none.
- Hindi words stay in Roman script, not italicised.
Kicker · Villain hour
Who laughed
the loudest?
the loudest?
Body · Vote in the comments. Reel drops Friday.
04
Post formats
RankingR-248
Top 5
1080 × 1080Dialogue · 1987R-245
Mogambo khush hua
1080 × 1350TriviaR-246
You missed 3
1080 × 1920Grid — 6 × 6 cells, 64px safe margin on 1080 canvas.
Mark — bottom-right, same spot on every format.
Reels — keep text out of the bottom 320px (caption zone).
Do
- Lead with a question, a ranking or a dialogue.
- Print film stills in black and white so red owns the colour.
- Number every series post (R-248) so fans can collect them.
- Credit the film and year in the kicker.
Don't
- Post gossip, rumours or paparazzi photos.
- Stack emoji, stickers or gradient overlays.
- Use more than one cyan word per post.
- Center-align long text or round any corner.